Facebook Ads Agency for US Businesses: Meta and Instagram Ads for Leads

Why Meta Ads (Facebook & Instagram) matters in 2026

Facebook and Instagram still give brands one of the largest, most targetable audiences in the United States. Meta's AI-driven delivery now rewards strong creative and clean conversion signals more than narrow interest targeting.

Meta Ads run your campaigns across Facebook and Instagram with precise audience targeting. NRY Media is led by Lokesh Narwara (20 years in digital marketing) and Deepak Kumar Jangid (18 years), so your project gets senior attention from planning to reporting.

NRY Media provides Facebook ads agency for US businesses remotely, with clear reporting and a plan built around your goals.

Problems our Meta ads management solves

• Facebook and Instagram ads bring clicks but few real inquiries.
• Leads are cheap but never answer the phone.
• Creative gets stale and results fall.
• Tracking is broken, so Meta cannot optimize.
• You are unsure whether to use lead forms, landing pages or messages.

How we run Meta ads

We research your audience and offer, then build a creative plan with several distinct concepts: short videos, carousels and static ads written in the words your customers use. We set up the Meta Pixel and Conversions API so leads and sales are tracked accurately.

Campaigns launch with simple structures that give the delivery system enough data to learn, using Advantage+ options where they fit. We test lead forms, website conversions and click-to-call, and compare them by cost per qualified lead, not just cost per lead.

We refresh creative regularly, retarget website visitors and engaged viewers and help you set up fast follow-up so leads are contacted within minutes.

What you receive

• Offer, audience and creative strategy.
• Ad creative direction and ad copy.
• Pixel and Conversions API setup.
• Lead form and landing page recommendations.
• Weekly optimization and monthly reporting.

Tools and platforms we use

Meta Ads Manager, Events Manager with the Pixel and Conversions API, Google Analytics 4 and your CRM. We choose tools that fit your budget and keep your data in accounts you own.

An illustrative example

Imagine a dental practice running one generic ad. We might create separate ads for implants, whitening and emergency visits, add qualifying form questions, track booked consultations and retarget people who viewed the offer. The aim is more booked appointments from the same spend, though results vary by market.

Common mistakes we see

• Testing one ad and calling the result final.
• Over-narrowing audiences so the system cannot learn.
• Ignoring tracking errors or duplicate events.
• Judging only by cost per lead without checking lead quality.
• Slow follow-up that wastes good leads.

Questions to ask before hiring a provider

• How many creative concepts will you test each month?
• Who produces the creative, and what does that cost?
• How do you set up the Pixel and Conversions API?
• How will you measure qualified leads?
• What happens if results stall?

Your first 90 days

• Days 1 to 30: Fix tracking, research your audience, build the first creative concepts and launch test campaigns.
• Days 31 to 60: Replace weak creative, test lead forms against landing pages and begin retargeting.
• Days 61 to 90: Scale the best campaigns gradually and add new angles to prevent fatigue.

How we report on results

Every month you receive a plain-language report that explains what we did, what changed and what we will do next. We focus on the numbers that matter for this service: cost per qualified lead, lead quality, frequency, click-through rate, creative performance and return on spend. We also highlight what is not working so that decisions are based on facts.

How this fits with your other marketing

Meta ads pair well with strong landing pages, retargeting and email follow-up. Ad creative can also guide your social content and even your website messaging.

Is this the right fit?

• Good fit: businesses with visual or story-driven services, a clear offer and the ability to follow up quickly.
• Not a fit: businesses unwilling to test different creative or to share lead feedback.